The calculated and steady ascension of the software and apps to fame and serious user-loyalty has been driven by a consistent dedication to outstanding design, impeccable functionality, and significant technological depth– traits that I tend to see lacking in many of today’s startups. Though it’s written in most of our press materials, I’m not sure many people know that Todoist has been in the making since 2007. They’ve been featured, among many others, in the likes of:įollow allGreenup on Twitter or find them on Facebook. Recycling isn’t massive here by any means… yet. It didn’t take long for the media to latch on– the app has a great UX, it’s enticing to use as it gamifies your green activities, and is so necessary for Chile, where a culture focused on sustainability is still extremely nascent. Our press campaign originally began to help position them both in the tech and sustainability crowds here in Chile. Their energy is infectious and is so characteristic of a startup :) They have millions of ideas and it’s so fun to see them develop and take form (stay tuned– this week they’re launching a video game alongside Reforest Patagonia, a former client of ours). You can exchange your points at really cool local stores like Arte Cultivo, the Retro Vision store or Clementina (yum!), or doing activities like rafting or skiing (they have a discount with Valle Nevado).
#DASHLOCK TUMBLR FREE#
The app, free for iOS and Android, awards you points for doing things like recycling (they have the largest database of recycling spots in Chile), riding your bike (they’re integrated with Runkeeper), sharing your car, and reading “green” news. In January, we started working with allGreenup, a startup founded by two Chilean cousins that seeks to help people lead more sustainable lives. We’re looking forward to Yo.Comunico’s success in LatAm :) It’s an extremely worthwhile app that can significantly reduce the amount of (already exorbitant) tramites in the local municipalities. We also secured coverage twice in Chile’s El Mercurio (first in section B, then in section A) and in Colombia’s El Tiempo: With the help of my friend and PR pro, Katherine in Colombia, we did a two-month press campaign focused on publications that funcionarios públicos and people interested in technology tend to read.Īmong others, we made the front page of both and EMOL, two of the most important news sites in Colombia and Chile, respectively: We immediately loved the idea and were thrilled to partner with them in their quest to expand throughout the region.Īs part of Start-Up Chile, they’re working on implementing their software and apps here in LatAm– starting with Chile and Colombia. In fact, in Italy, their system has helped solve nearly 7,000 problems in the via pública.
During March and April, we had the pleasure of working with Miguel and Marco from Yo.Comunico, a startup originally from Italy that lets users report problems like potholes and burned out street lights directly to municipalities.
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